Bidooh (DOOH) ICO review
Our vision for Bidooh is to revolutionize and democratize the $34.8bn billboard advertising industry. By creating a truly flexible, immediate, measurable self-service platform and open digital screen network, advertisers and media agencies of all sizes will plan and place their adverts through Bidooh. Bidooh offers advertising via a self-service platform that accesses an open digital screen network. Bidooh will change marketing for the better. It wrests control of marketing from the hands of the few and makes it available to all who wish to participate. Any advertiser can simply download the app or visit the Bidooh portal, create their advertisement, choose screen locations, set their advertising budget and publish their ad. Advertising does not get any simpler, faster, transparent, or efficient than it can be with Bidooh.
- What is it? A mobile app that allows you to publish adverts to digital billboards
- Manchester United Non-Exec Director, Michael Edelson is Chairman of Bidooh
- You can buy screens and be part of Bidooh’s decentralized digital billboard network
- Bidooh is like Google Adwords1 but for digital billboards – publish ads in 60 secs
- iPhone app, iPad app is built and web prototype is working on portal.bidooh.com
- Consumers earn tokens for seeing digital ads getting rewarded for their attention
- Consumers to redeem tokens at future participating retailers and restaurants
- 10 trial digital screens live at 4 locations in Manchester, UK
- Contract signed for 2,000 screens being rolled out by Czech (European) partner
- One token is equal to one advert on a digital screen (normally 10 seconds)